Hyundai L & C, a provider of premium countertop materials, embarked on a web design project to enhance their online presence. Their goal was to merge the beauty of nature with luxury to appeal to a discerning clientele. The initial planning phase laid the groundwork, including site strategy, mapping, and wireframes, incorporating goals, target audience analysis, and competitive insights.

My role was to translate this strategy into a visually captivating representation of the natural beauty embodied by Hyundai L & C’s countertops. The nature-inspired theme influenced color palettes, typography, and imagery, resulting in a seamless and engaging user experience. Hyundai L & C was highly satisfied with the outcome. In summary, the website successfully marries nature-inspired aesthetics with luxury, creating a visually immersive platform that effectively showcases Hyundai L & C’s premium countertop materials to its discerning audience. Below, you can view a few visuals from the project.

Visit the site: hyundailncusa.com